SaaS Sales in Staffing with Rolf Kramer

In this week's episode, LJ and Rob sit with Rolf Kramer, VP of Sales of The Ash Group.

Rolf joined the Ash Group to modernize their GTM strategy and outlined a few key points of his strategy for the podcast.

Here's what Rolf shared:

1. Utilize SDR/BDRs to set up meetings📅

2. Build a world-class tech stack (including things like Salesloft, Lusha, and Sales Navigator) 🤖

3. Create a clear career path for the SDR/ BDRs🚀

Check out the episode to learn more.

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